![]() Unfortunately, not everyone can be like Mike. Before long, the power of using an athletes accomplishments to sell products and the dream of following in their footsteps took hold and millions of young men were swept up in its wake. ![]() In years past, marking campaigns sold products this was a marketing campaign that sold Michael Jordan himself, as someone you should want to be just like. ![]() “I Wanna Be Like Mike” was a slogan that changed everything. Click here to watch the free, full length, Internet release of I Wanna Be Like Mike: the story of the new NBA
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